Transforming B2B eCommerce for GWS with a Custom Magento 2 Build

We developed a fully custom Magento 2 build tailored to the client’s specific business needs, rather than performing a standard migration.

The project included seamless integration with the ERP system (Sales Layer) to streamline operations and product management. Our team also created bespoke modules, such as a tank sizing calculator and a B2B quoting system, to support unique customer journeys.

Key solutions included:

• New Magento 2 Build: Launched a fresh Magento 2 site with a multi-store architecture to serve as GWS’s global eCommerce instance, ensuring a seamless experience across regions and languages.
• ERP Integration: Integrated Sales Layer with Magento to automate product data imports (categories, pricing, images, and stock), reducing manual work and ensuring data accuracy.
• PIM Integration: Integrated the Sales Layer Product Information Management (PIM) system to streamline product data management across multiple regions, improving consistency
• Tank Sizing Calculator: Designed an intuitive, embedded calculator allowing customers to input parameters like pressure and flow rate to identify suitable products instantly.
• High-Performance Frontend: Utilized the Hÿva theme to deliver lightning-fast load times and a sleek, mobile-friendly interface.
• Secure Hosting: Deployed on Platform.sh for optimal performance, scalability, and global accessibility.

The platform was set up to support multiple languages and stores, catering to a global audience. For the front-end experience, we implemented a user-centric UX/UI design using the high-performance Hÿva theme.

Additionally, we ensured robust cloud hosting and performance optimization to maintain speed and reliability. Post-launch, we continue to provide ongoing support and regular updates to ensure long-term success and scalability.